#CAMTASIA STUDIO 9.0 5 BUILD 2021 KUYHAA HOW TO#

But what if we want more iTunes or Patreon subscribers? It depends. Ideally, we always want to promote sources we own – like our website or email list.

Podcasts are one of the most challenging things to promote on social media because it’s tough to decide where to send our listeners off Facebook. Converting more traffic into email subscribersģ.Boosting non-podcast lead magnet downloads.Converting more Spotify/iTunes listeners into subscribers.Increasing Facebook page link clicks and shares to boost brand engagement.It’s seriously a cluster you-know-what if you don’t know exactly what you’re looking for. Plus, Facebook provides more metrics and stats than any social media platform. You’ll have no idea what to change, adjust, or test to improve either.

#CAMTASIA STUDIO 9.0 5 BUILD 2021 KUYHAA HOW TO#

If you don’t decide how to track your performance, you’ll never know if your efforts are working or not.

Pages to follow (as your page and personal account) and interact withįacebook is loaded with promotional features and tools so a strategy is key.

Think about what channels you’ll use within the Facebook app: How often will you post and what types of content to promote the podcast? Blogs, video, graphics?

What are your goals? More iTunes subscribers, monthly listens, Patreon donors? Develop a concrete strategy.įigure out what exactly you want to accomplish from promoting your podcast on Facebook. If you need a platform with a diverse user base. That was the first time podcast penetration passed 50%. Edison Research called 2019 a “watershed moment” because, at that point, over half of the people on the planet had listened to at least one podcast. How to Promote Your Podcast on Facebook: 12 Strategies That Actually Work

Posting our podcast itself to Facebook isn’t effective but we can still reap the benefits of all the other excellent promotional tools. They want people scrolling so Facebook can display more ads. Facebook doesn’t want people listening to content and turning their screen off. You also cannot upload a mere audio file to Facebook, and we shouldn’t expect that to change. When I post a link to something, reach is always lower. My posts will always reach more people when they’re plain text or a graphic. We use Libsyn for podcast distribution – there are many others that do the hard distribution work for you.įacebook will load all the metadata – like the title and image – but there’s a big catch with doing this: Facebook does not want people to leave its app. You can then share the link from a third-party app to Facebook. If you want to post a podcast on Facebook, you must upload it to a third-party app first like iTunes, Spotify, or YouTube. Let’s go over how to promote your podcast on Facebook with a handful of tactics – some free, some paid. Just pumping out posts to a page won’t do much, but taking advantage of all the tools available definitely will. It’s all about how we use it to promote the podcast. You’d be foolish to think it has no potential as a promotional platform. Sounds more like a myth these days, doesn’t it?Īlthough organic page reach is super low, that doesn’t mean Facebook isn’t a vital tool for marketing podcasts.ġ96 million people use Facebook every day. We all have a love-hate relationship with Facebook, don’t we?įacebook used to be the place to go for boosting organic reach.

Camtasia studio 9.0 5 build 2021 kuyhaa